PERSONAL PROJECT
CONTRACEPTIVE COMPANION
Create an innovative solution that aids users in their use of contraception. Use this solution to create an identity for hormonal contraception whilst educating society.
Your Contraceptive Companion. The Comra Case.
The unique shape and identity of the Comra case takes on the form of a dissolving pill. The shape is an identity for hormonal contraceptive users worldwide.
Lack of Education for both men and women results in shame for users of contraception.
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Dependancy on the user to remember to take the pill every day is seen to result in human error.
Isolation, users are facing an immense amount of side effects both mentally and physically. However, they are facing these issues alone due to shame surrounding the topic.
The Process
How to Refill
Remove phone from case
Pull leaver to release insert
Remove and replace insert
Comra Identity
Comra’s identity takes on both a friendly, fun approach aswell as a medical, trustworthy visual. The strategy for Comra’s campaign is to target the three issues that face users. We will break the taboo surrounding use of the pill, we will re-educate society and we will support users and ensure that they know they are not alone.
The Process
